Evaluation

Who would be the audience for your media product?

The main target audience for my magazine would be teenagers to young adults. The magazine is a pop and rock music magazine and anyone who is interested in the genre or any of the artists included would be drawn in by the lures and pictures. For this reason the magazine is not strictly just for the target age range and anyone can easily pick it up and read it if they wish. The target audience will want to feel as if they 'own' the magazine and the themes and genre, for this reason the language and over-all style of the magazine may slightly alienate an older audience but they will still be able to read it. The magazine in the hands of an older reader may take them back and remind them of their youth.


The magazine will have a relaxed and youthful mode of address which will subvert the conventions of a more formal magazine or one aimed at adults. This appeals to the audience. Also, as mentioned earlier in my blog, uses and gratifications theory states that the audience read the magazine in a particular way depending on the context and what they are using it for.